Why We Hire Professionals

in Entertaining nonsense and profound thought

I was filling out a questionnaire for a marketing service I hired to help me… well help me market. Obviously. One of the questions was “What can you tell us that will help us market you?”

Uh. I don’t know.

It’s crazy, I’ve done lots of stuff. I got to be a model in a national magazine, for heaven’s sake. I should be able to rattle off all kinds of details. So what did I write? I live in Vermont. I’ve got four kids.

Boring.

I once rode over 600 miles on my motorcycle in one day. I mean there is STUFF that I’ve done. I just can’t seem to get it to translate to marketing. I mean so what, I was stupid enough to put in a 600 mile day. All it really got me was a sore backside. I once swam with wild dolphins in the ocean surrounding the Bahamas. That was pretty cool. Actually that was very cool. I hiked across the Yorkshire Moors. I got lost in Merida, a city in Mexico. Being lost was less scary than our room in the hotel. I got pyramid leg climbing pyramids on the Yucatan Peninsula.  One time, in a small town north of Galway, Ireland, a man standing waist deep in a ditch asked me out on a date. It took me about fifteen minutes to figure out what I was saying. By that time I was too embarrassed to go out with him.

I’ve Been Here.
The Cliffs of Moher – credit to Mark Waters on Flickr

The point being that life has not passed me by, and yet, when asked to talk about myself I have no idea what to say.

This is why I’m hiring someone to teach me how to market myself. I’m clueless.

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{ 11 comments… read them below or add one }

Thea January 12, 2013 at 12:29 am

Sweetie! You have the material. You give them the material. It’s *their* job to market you.

See? Easy-peasy.

Reply

Judie January 12, 2013 at 12:06 am

I would think maketing one’s self would be the hardest thing ever.

How ’bout a testimonial. I think your books rock and will buy them as soon as I know they are available. You are an execelent author and your books are wondrous and awesome.

IMHO

Reply

Kate George January 12, 2013 at 12:13 am

Oh Judie, you are a treasure! Thank you so much.

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Sue Schlabach January 11, 2013 at 7:14 pm

Waiting for you to put the Irish ditch guy into a story. Get writing!!! Write what you imagined happening when you said yes. What next…..?

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Kate George January 11, 2013 at 7:59 pm

I’m planning a trip back to Ireland to get the location right…

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Deborah Blake January 11, 2013 at 4:39 pm

I suppose it is too late to go back to the ditch?

Marketing yourself is hell. I don’t know how to do it either, and I haven’t done half the things that you’ve done. On the other hand, I assume this is for your writing, in which case you are really marketing the books, and not yourself. I’ll bet you have all sorts of good things to say about the books 🙂

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Kate George January 11, 2013 at 7:04 pm

Actually, I’m tongue tied about the books too – Thus the marketing company!

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inkgrrl January 11, 2013 at 4:01 pm

So you’ve done an Iron Butt, gotten lost in Mexico, swum with dolphins, hiked across England. I wish we lived closer!

And yes, was the Irish guy cute?

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Kate George January 11, 2013 at 7:04 pm

Yes, the Irish guy was cute. But probably dug ditches for a living!

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Delia January 11, 2013 at 3:29 pm

Holy Jeez! I haven’t done anything. I’m a little depressed, now. But that’s not important…tell me more about this Irish fellow? 😉

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Kate George January 11, 2013 at 3:59 pm

What can I say about this Irish Fellow? He was up to his waist in ditch water. He may or may not have been taller than me, it’s hard to tell when the guy is standing in a ditch. He was kinda cute, he had a great accent and I could barely understand him.

What I do know is that he had the balls to ask me out on a date while standing in a ditch with his buddy. I probably should have gone out with him!

Reply

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